It is set in the real estate bubble that was experienced in Spain in the first decade of the 21st century, which began around 1997 and ended up bursting in 2007, exploding along with the financial crisis. During this period, the price of housing increased by between 100 and 150 percent, according to the Bank of Spain, although this same body denied the overvaluation of housing and pointed out that at the same time family incomes, employment and demographics had also grown, conditioning the value of the properties. In 2008, the Great Recession hit Spain with virulence, producing levels of unemployment, precariousness and inequality (the rich are richer than before the crisis) which have not recovered to date. For its part, access to housing remains one of the big problems in Spain.
In those bubble years, one could smell the waste, the bribery, the dry golf courses, the envelopes or the failed mega-works, scenarios in which Ladrillazo, a game created by means of a 5,000 euro crowdfunding, ended up collecting 36,000 euros. But here nobody pocketed the extra costs.
Francisco Fernández and Alejandro Pérez created this game of 160 cards starring politicians, builders, tax havens or great milestones of the Spain of the badly called economic miracle, such as Rodrigo Rato, Sacyr Vallehermoso, the Castellón Airport or Julián Muñoz. All based on real events. Alejandro had the idea in 2013 to make some Magic Cards that, instead of spells and characters, had corrupt councillors and builders. And he didn't stop until he made it a reality.
The aim of the game is to build the most lucrative plot possible around the construction business. The player adopts the figure of the intermediary or procurer, the one who convinces the different actors to agree, for example a mayor prone to requalify and an insatiable builder. By speculating and mortgaging, the player carries out pharaonic projects and pockets huge profits in the form of envelopes, until the country's money runs out. The player who has managed to hide the most money wins the game. The best Francisco Correa or Alejandro de Pedro is the wizard of the Ladrillazo.
Francisco Fernández and Alejandro Pérez are Once Varas and both come from the audiovisual world. They came together to create Ladrillazo and have continued to play together. The latest of these is Hoy se sale, a board game about going out to a party, illustrated by Paco Alcázar, which has also been widely financed by Verkami.
The Festival will have a private encounter using the Hackcamp format for a total of 30 people as well as a series of public conferences.